Social media is powerful

Virtually every business these days can benefit from understanding how to reach out to and engage customers and key influencers via social media platforms. Cathy’s most recent Knoxville News Sentinel column gives insight on how social media could help B2B organizations get more business.

The use of social media marketing […]

By |December 29th, 2016|Ackermann PR|

Social Media Club Knoxville takes a peek at UT football’s social media playbook

Knoxville, Tenn. – Since his first day at the University of Tennessee in early December, Coach Butch Jones has built the third-largest following on Twitter among major college football coaches, behind only LSU’s Les Miles and Notre Dame’s Brian Kelly. On Thursday, January 17, Social Media Club […]

By |January 11th, 2013|Social Media Club Knoxville|

SMC Knoxville Local Talent series spotlights Bush's Beans and social media

Knoxville, Tenn. – In a fragmented world of communications and marketing, can today’s businesses unite offline marketing and digital media into a successful customer communications plan? Social Media Club Knoxville (SMC Knoxville) is hosting a free business program on Thursday, November 15, with guest speaker Michael Morris, Customer Experience […]

By |October 16th, 2012|Social Media Club Knoxville|

SMC Knoxville program explores Knoxville-area small business social media habits

A recent study found that 80% of small business owners in the nation are using some social media in their business, but only 57% have formally made the tools a part of their overall marketing strategy. Social Media Club Knoxville is providing an opportunity for small business owners and leaders to learn from area small business executives who have successfully made social media a part of their business plan at a free program on September 20.

No Summer Vacation for Social Media

Knoxville, Tenn. – Summer vacation is usually a time to relax, unwind and maybe even unplug from those digital devices that have become extra appendages to many.  But social media is increasingly becoming intertwined with family vacations.

Whether you find yourself mobile uploading photos of your adventures to Facebook or […]

By |June 13th, 2011|Ackermann PR|

Majority of East Tennessee CEOs Are Engaged in Social Media

Knoxville, Tenn.  – How social is your company?  The answer may be found within your CEO’s level of activity with social media tools like Facebook, Twitter and LinkedIn.  

In a recent survey of more than 300 business leaders in East Tennessee, Ackermann PR found that the scales are tipping toward […]

By |June 6th, 2011|Ackermann PR|